NEWS

March 30, 2017

Richmond, VA (March 30, 2017) – sweetFrog Frozen Yogurt, the nation’s leading frozen yogurt franchise named America’s Best Frozen Yogurt by The Daily Meal, will return to BK Racing for both races at Richmond International Raceway in the 2017 Monster Energy NASCAR Cup Series season. Driver Gray Gaulding will meet with fans for autographs and photos at the sweetFrog store in his hometown of Colonial Heights, V.A. (located in the Southgate Square Shopping Center at 72 Southgate Square) on April 4th from 7:00pm – 8:00pm ET, and the No. 23 sweetFrog Toyota Camry will be on display. 

sweetFrog made their NASCAR debut with BK Racing in 2016. sweetFrog is one of the nation’s largest chains of self-serve premium frozen yogurt retail stores offering dozens of best-in-class flavors and toppings of your choice. The frozen yogurt chain was launched in Richmond, Virginia in 2009. sweetFrog currently has over 340 stores in 27 states, and international locations in Egypt and the Dominican Republic.

“I’m excited to partner with sweetFrog for both Monster Energy Series races at Richmond this year,” said Gaulding. “They have been a great partner of BK Racing and I’m looking forward to representing them both on and off the race track. Growing up in Colonial Heights, V.A., just twenty minutes from sweetFrog’s headquarters, I was introduced to the brand early and have always enjoyed stopping in for a treat with my family. It’s impressive to see how they’ve grown into a household name.”

“We’re proud to sponsor Gray Gaulding’s No. 23 BK Racing car because he is committed to pursuing greatness as a NASCAR star,” said sweetFrog CEO Patrick Galleher.  “Gaulding and sweetFrog have a lot in common – rising starts with humble Richmond roots who are dedicated to community service.   We look forward to spending time with countless loyal sweetFrog customers at our Colonial Heights location next Tuesday as we celebrate the formation of this fantastic partnership.”

“Everyone at BK Racing loves working with the wonderful folks at sweetFrog almost as much as we love the product,” said Doug Fritz, BK Racing Chief Marketing officer. “Next week will be a great opportunity to have Gray visit a local sweetFrog location and get to know the fans and staff. The sweetFrog paint scheme has been a fan favorite, and I’m very excited to see it on track again at Richmond in April and September.”

For more information about sweetFrog Frozen Yogurt, please visit www.sweetfrog.com.

 

Address for Driver and Showcar Appearance on April 4, 2017 (7:00-8:00PM EST)

sweetFrog Frozen Yogurt
Southgate Square Shopping Center
72 Southgate Square
Colonial Heights, VA 23834

About sweetFrog Frozen Yogurt

sweetFrog (www.sweetfrog.com) is the fastest growing premium, all natural, self-serve frozen yogurt restaurant company in the country. With a wide selection of premium frozen yogurt flavors and fresh topping choices, sweetFrog was named Best Frozen Yogurt in the USA by The Daily Meal in 2014 and 2016. sweetFrog has 340 stores including both company-owned, franchise and independently licensed locations either open or under contract in twenty-seven states in the U.S, Dominican Republic and Egypt. The company was founded in 2009 and is based in Richmond, Virginia. Sweet Frog prides itself on providing a family-friendly environment where customers can enjoy soft-serve frozen yogurt, gelato and sorbets with the toppings of their choice. The company was founded on Christian principles and seeks to bring happiness and a positive attitude into the lives of the communities it calls home.

About BK Racing

BK Racing is a Monster Energy NASCAR Cup Series Toyota Racing team headquartered in Charlotte, North Carolina. The team was founded in 2012 after owners Ron Devine and Wayne Press acquired Red Bull Racing. BK Racing’s staff of highly skilled mechanics and engineers fields the No. 23 & 83 entries in the Monster Energy NASCAR Cup Series as a Toyota Racing team. The 2017 season will be BK Racing’s 6th consecutive full-time season in the Monster Energy NASCAR Cup Series. Follow us on Twitter @BKRacing_2383, Facebook, and Instagram @bkracing_2383. Visit us at BKRacingTeam.com

March 15, 2017

Huntersville, N.C. (March 15, 2017) – Tonight on Race Hub on Fox Sports 1, BK Racing and Gray Gaulding unveiled the No. 23 SunFrog Toyota Camry that will race this weekend at Phoenix Raceway. SunFrog, one of the nation’s fastest growing apparel printing companies, will be joining the No. 23 Toyota team for multiple Monster Energy NASCAR Cup Series races this year, starting with Sunday’s Camping World 500.

“I’m very excited to be a spokesman for SunFrog, and represent them on and off the track” said Gray Gaulding. “NASCAR is an excellent way to drive brand awareness, and I’m happy that they’ve chosen the No. 23 Toyota to carry their brand.”

“Connecting with NASCAR fans, and having more people discover the brand has us excited,” said CEO Josh Kent. “But we’re equally excited about the business to business opportunities it is already creating. Utilizing the technology infrastructure of SunFrog.com, Sun Frog Wholesale is focused on revolutionizing the ordering and inventory management process and becoming a one-stop-shop for large brands looking to print, store, fulfill and deliver.”

“It’s been really great to have Alan Cavanna and the FS1 guys to come out to the BK Racing shop to help us  announce this exciting new partnership,” said Doug Fritz, Chief Marketing Officer of BK Racing. “I’m very eager to work with SunFrog and fully utilize the awesome B2B and brand building opportunities that NASCAR offers.”

About SunFrog

SunFrog, one of the nation’s fastest growing apparel printing companies, is excited to join a long list of top brands as a NASCAR sponsor. Founded roughly 3 years ago, SunFrog offers the worlds largest online selection of T-shirts thru partnerships with the likes of Disney, Marvel, Pixar, DC Comics, Ford, GM and many more. While the company is not a household name, yet, it is one of the 200 most-trafficked sites in the U.S.

About BK Racing

BK Racing is a Monster Energy NASCAR Cup Series Toyota Racing team headquartered in Charlotte, North Carolina. The team was founded in 2012 after owners Ron Devine and Wayne Press acquired Red Bull Racing. BK Racing’s staff of highly skilled mechanics and engineers fields the No. 23 & 83 entries in the Monster Energy NASCAR Cup Series as a Toyota Racing team. The 2017 season will be BK Racing’s 6th consecutive full-time season in the Monster Energy NASCAR Cup Series. Follow us on Twitter @BKRacing_2383, Facebook, and Instagram @bkracing_2383. Visit us at BKRacingTeam.com

March 13, 2017

Series: Monster Energy NASCAR Cup Series

Race : 3 of 36 — March 12, 2017

Driver Point Standings: 38th

Car: No.23 Schluter-Systems Toyota Camry

Track: Las Vegas Motor Speedway

Race: Kobalt 400

Distance: 267 Laps / 400.5 Miles

March 13, 2017 (Statesville, N.C.) — In his first start at Las Vegas Motor Speedway Gray Gaulding leaves unscathed with a 34th place finish.

In the drivers seat with Gray Gaulding… “We might have not got the finish we wanted but my crew chief Patrick Donahue and the guys at BK Racing on this Schluter-Systems Toyota team made great adjustments throughout the race keeping us competitive.”

Looking out the windshield… Gray and the No.23 Toyota team continue the “west coast swing” Sunday, March 19th at Phoenix Int’l Raceway for the Good Sam 500. With success in the NASCAR K&N Pro Series including a win in 2013, Gray is eager to get to a familiar track “I’ve always loved racing at Phoenix” said Gaulding. “It’s a unique track and one I adapted to right away. BK Racing has been strong on the short tracks so I’m eager to get back on track Friday morning.”

– GGR Enterprises –

About BK Racing

BK Racing is a Monster Energy NASCAR Cup Series Toyota Racing team headquartered in Charlotte, North Carolina. The team was founded in 2012 after owners Ron Devine and Wayne Press acquired Red Bull Racing. BK Racing’s staff of highly skilled mechanics and engineers fields the No. 23 & 83 entries in the Monster Energy NASCAR Cup Series as a Toyota Racing team. The 2017 season will be BK Racing’s 6th consecutive full-time season in the Monster Energy NASCAR Cup Series. Follow us on Twitter @BKRacing_2383, Facebook, and Instagram @bkracing_2383. Visit us at BKRacingTeam.com

About Schluter®-Systems

Schluter®-Systems products are specifically designed for the tile industry to ensure that installations maintain integrity and durability. Their product line includes over 4,000 items, including tile trims, uncoupling membranes, waterproof building panels, electric floor warming systems, and shower systems. Schluter®-Systems is renowned for its state-of-the-art technology with attention to detail for highly functional and visually appealing results.

March 1, 2017

HUNTERSVILLE, N.C. (February 28, 2016) – BK Racing is proud to welcome Dr Pepper back for its sixth consecutive year in the Monster Energy NASCAR Cup Series. Dr Pepper is the longest running partner for the team.

The iconic soft drink brand, which first teamed up with BK Racing in 2011, will be back on board the No. 23 Toyota Camry with driver Gray Gaulding as a primary sponsor for multiple races throughout the 2017 NASCAR season, beginning with the Folds of Honor QuikTrip 500 at Atlanta Motor Speedway. In addition, Dr Pepper will remain on board all of the BK Racing cars as an associate sponsor all year long.

“Since I was a kid, I’ve enjoyed a Dr Pepper and a pack of crackers as a treat,” said Gray Gaulding, driver of the No. 23 Toyota Camry. “It’s a brand with a following as devoted as NASCAR’s, and I’m excited to represent them both on and off the race track this season.”

“We’re very proud to continue our relationship with BK Racing, which gives us a great way to tap into the passions of the most popular spectator sport in America,” said Derek Dabrowski, vice president of marketing for Dr Pepper. “We’re especially looking forward to seeing an exciting, up-and-coming driver like Gray behind the wheel of the No. 23 car and wish him much success on the circuit this year.”

“Dr Pepper has been a trusted partner since this team’s beginnings, and their loyalty is very much appreciated,” said Ron Devine, BK Racing Team Owner. “Our relationship with Dr Pepper continues to grow, and we look forward to many, many years of success together.”

 

About Dr Pepper

Dr Pepper, a brand of Dr Pepper Snapple Group (NYSE: DPS), is the oldest major soft drink in the United States.  Since 1885, the 23 flavors of Dr Pepper have earned legions of fans that enjoy its unique, refreshing taste. The brand is available in Regular, Low Calorie, Diet, Caffeine Free and Cherry varieties. DPS is a leading producer of flavored beverages, marketing Dr Pepper and 50-plus other beverage brands across North America and the Caribbean. For more information, visit DrPepper.com or DrPepperSnapple.com. For the brand’s latest news and updates, follow Dr Pepper at Facebook.com/DrPepper or Twitter.com/DrPepper

 

About BK Racing

BK Racing is a Monster Energy NASCAR Cup Series Toyota Racing team headquartered in Charlotte, North Carolina. The team was founded in 2012 after owners Ron Devine and Wayne Press acquired Red Bull Racing. BK Racing’s staff of highly skilled mechanics and engineers fields the No. 23 & 83 entries in the Monster Energy NASCAR Cup Series as a Toyota Racing team. The 2017 season will be BK Racing’s 6th consecutive full-time season in the Monster Energy NASCAR Cup Series. Visit us at BKRacingTeam.com

February 7, 2017

HUNTERSVILLE, N.C. (February 7, 2016) – BK Racing and Schluter®-Systems announced today that they will continue their partnership into the 2017. Gray Gaulding’s No. 23 Toyota Camry will carry Schluters’ signature orange and gray colors for the March Kobalt 400 at Las Vegas Motor Speedway and the October Goody’s Fast Relief 500 at Martinsville Speedway. Schluter will continue to be an associate sponsor on the No. 23 for the entire season.

Schluter®-Systems improves and promotes tile installation through the development of products for ceramic and stone tile at facilities in Plattsburgh, Reno, Canada, and Europe.

“We are very excited about our continued partnership with BK Racing,” said Marco Ludwig, CEO & President of Schluter®-Systems. “Schluter’s involvement at the races has allowed us to strengthen client relationships while increasing the visibility of our brand in a fun and engaging atmosphere.”

“I’m excited to have Schluter®-Systems as a partner and meet their guests throughout the season,” said Gray Gaulding, driver of the No.23 Toyota Camry. “My parents recently had my sister’s bathroom remodeled and the contractor used Schluter®-Systems in their shower and he showed us what made Schluter stand apart from others.”

“We’re thrilled about our continuing partnership with Schluter®-Systems,” said Doug Fritz, BK Racing Chief Marketing Officer. “The whole Schluter team was fantastic to work with last year. Their executives, customers, and distributors brought a great energy to all of the races, and we look forward to having them with us again this season.”

 

About Schluter®-Systems

Schluter®-Systems products are specifically designed for the tile industry to ensure that installations maintain integrity and durability. Their product line includes over 4,000 items, including tile trims, uncoupling membranes, waterproof building panels, electric floor warming systems, and shower systems. Schluter®-Systems is renowned for its state-of-the-art technology with attention to detail for highly functional and visually appealing results.

About BK Racing

BK Racing is a Monster Energy NASCAR Cup Series Toyota Racing team headquartered in Charlotte, North Carolina. The team was founded in 2012 after owners Ron Devine and Wayne Press acquired Red Bull Racing. BK Racing’s staff of highly skilled mechanics and engineers fields the No. 23 & 83 entries in the Monster Energy NASCAR Cup Series as a Toyota Racing team. The 2017 season will be BK Racing’s 6th consecutive full-time season in the Monster Energy NASCAR Cup Series. Visit us at BKRacingTeam.com

January 24, 2017

RICHMOND, V.A. (January 24, 2017) – BK Racing is excited to announce that 18 year-old Gray Gaulding will pilot the No. 23 Toyota Camry in the 2017 Monster Energy NASCAR Cup Series. The team made the announcement today at Richmond International Raceway, home track to BK Racing and Gaulding.

Gaulding has been competing in some form of racing since the age of three. Gaulding’s rookie season in the NASCAR K&N Pro Series in 2013 started with a bang with a 2nd place finish in the inaugural Battle at the Beach on the Daytona International Speedway’s back straightaway. Gaulding’s impressive three year stint in the NASCAR K&N Pro Series East and West included 13 top-five finishes, 25 top-tens, and three pole awards. His first pole award was here at RIR in 2013, making Gaulding the youngest driver to do so at 15 years, 2 months, and 15 days. That same year, Gaulding picked up a win at Phoenix International Raceway making him the youngest driver to win in the NASCAR K&N Pro Series West at 15 years, 8 months, and 30 days.

Gaulding was named as a member of the 2013-2014 NASCAR Next Class, an overachieving industry initiative to help spotlight NASCAR’s rising stars and bolster fan recognition around talent that will grow into Monster Energy NASCAR Cup Series mainstays. He was in the same class as fellow stand-out drivers Chase Elliot and Daniel Suárez.

In 2014-2015, Gaulding moved up to the NASCAR Camping World Truck Series where he made 13 starts with one top-five and two top ten finishes. In 2016, Gaulding furthered his career by making starts in both the NASCAR Xfinity Series and the Monster Energy NASCAR Cup series.

“When I first walked into the BK Racing shop I felt at home, it has the perfect mixture of corporate America and the old-school race shop feeling” said Gaulding. “Everyone was elbows deep preparing for Daytona, Atlanta, Las Vegas and the entire season. Ron Devine has invested a lot of time, effort, and equity into BK Racing and it shows as you walk the shop floor. To be back with Toyota is great, I’ve kept a great relationship with them and they’re a great technical partner. I can’t wait to get behind the wheel and represent everyone at BK Racing and our partners that allow us to be at the track.”

“I got involved with NASCAR and in ownership the middle of last year because of the opportunity to be a part of the life of a gifted young man, Gray Gaulding” said Steve Lynn, CEO of GGR Enterprises. “I am honored and pleased that he and we are now partnering with BK Racing. Ron Devine and his BK Racing team are an outstanding place for Gray to grow and learn, as he continues his rise in this wonderful sport.”

“Over the years, BK Racing has given many talented young drivers the chance to compete in the Monster Energy NASCAR Cup Series and make a name for themselves,” said Ron Devine, owner of BK Racing. “We see Gray Gaulding as a potential superstar in our sport.”

Gaulding’s first race in the No. 23 will be the Folds of Honor QuikTrip 500 at Atlanta Motor Speedway on March 5, 2017. The team will announce sponsorship for Gaulding at a later date.

About BK Racing

BK Racing is a Monster Energy NASCAR Cup Series Toyota Racing team headquartered in Charlotte, North Carolina. Founded in 2012 after acquiring the assets of Red Bull Racing, BK Racing’s staff of 60+ employees works to field the No. 23 and the No. 83 Toyota Camrys. 2017 marks BK Racing’s 6th consecutive full-time season in the Monster Energy NASCAR Cup Series. Visit us at BKRacingTeam.com.

About GGR Enterprises

GGR Enterprises is an athlete management and corporate consulting agency in the motorsports industry headquartered fifteen minutes north of “Race City, USA” in Statesville, N.C. GGRE has been built on deep personal relationships with influential leaders and decision makers in motorsports with a range of expertise in client representation, creative services, hospitality, and event management. Visit us at GrayGaulding.com

About Richmond International Raceway

Richmond International Raceway (RIR) is America’s Premier Short Track annually hosting two NASCAR race weekends, featuring the NASCAR Premier Series and NASCAR XFINITY Series, on a ¾-mile D-shaped oval. RIR is a regional leader for events including sports, live music and consumer trade shows. The Richmond Raceway Complex’s 1,000 plus acre multipurpose facility hosts more than 200 live events annually including concerts with top national recording artists at The Classic Amphitheater. To learn more, visit 
rir.com and richmondracewaycomplex.com.

April
30
Richmond International Raceway
Richmond, VA
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